Presenting Poland’s newest bank
So Long BWE, Hello Meritum
Bank BWE has changed its name to Meritum. It immediately launched a charm offensive to woo target customers (middle income individuals and SMEs) from rivals. Meritum’s focus is to provide quality customer service, new financial products, and state of the art online banking. In February, Meritum launched a deposit-taking initiative, already netting tens of millions of zloty in new deposits. Earlier in the year, the Bank had secured an EBRD loan of €10m to develop lines of credit for Polish SME’s. This is part of an EBRD initiative to promote easier financing for business development within the EU.